How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 03.07.2025 01:39
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as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Where and how did ballet originate?
Product
Processes
People
Are there any more 'nun' jokes?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Perception
Place
How is the legalization of same-sex marriage impacting societal norms in the USA?
Good marketing is doing this well.
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)